10 Ways for Website Monetization That Provide the Best Returns
Website monetization is the conversion of website traffic into revenue. This is done by showing ads on your site.
How Much Can I Earn from a Website?
It depends on how you use your website to make money. If you are only trying to earn from AdSense, most realistically, you may only make some dollars to cover up the cost of your domain name and hosting. Of course, you may make more than that given that you have a lot of traffic, and people click on your ads.
Some content creators claim they earn more than $100 with AdSense account only. Of course, it is not impossible, but for that, you need to have a lot of content, and consistently bring visitors.
On the other hand, methods such as Affiliate Marketing, selling products and services, etc. (we walk about all of them below) can build you a successful business. This means you can make hundreds of thousands of dollars (or more) from your site.
10 Ways to Make Money from Your Website
Website Monetization with Google AdSense
Google AdSense is a popular Ad program run by Google, which allows website publishers to show ads on their website niche and make money through it. It is simple to set up, regularly pays cash, and it will enable both CPC and CPM ads.
CPC: You get money every time someone clicks on your ads. The sum depends mostly on the niches, including finance, marketing, health, real estate, and online products tend to may more than the others.
CPM: You make a certain amount when an ad is shown on your website 1000 times. Similar to CPC, there are high and low-paying niches.
On AdSense, you get 68% of the revenue for the content and 51% for each ad search.
Affiliate Marketing means selling someone else’s product on your website and getting a commission for each sale. Most of the time, what you do is create a content promoting the product or a service on your niche, and your readers might become interested in them.
You can make various content, including the top 10 product lists, direct reviews, or even a sales copy, comparison, etc. to promote a product.
To start doing Affiliate Marketing, you first need to join an Affiliate Marketing network. Then, you go through the products and choose one which gives a good commission and has less competition.
The Affiliate Network will give you a specific link for a product. You get a commission every time someone uses that link to buy it.
The most popular affiliate marketing networks include Amazon Affiliate, Clickbank, Shareasale, Flexoffers, Rakuten Marketing, CJ Affiliate, etc. You can sell things from almost every niche with Affiliate Marketing.
Sell AD Spaces
When a website owner says you that they are making thousands of dollars from Ads, then they are most probably not talking about Google AdSense or other PPC networks. They might be selling their ad spaces to companies in their area or their niches.
Selling Ad spaces might be a little more time consuming and difficult than opening a PPC account. However, the returns are tremendous. The money you privately get from firms for ads on your website is incomparable to the few dollars from the PPC network.
To sell Ad spaces, you need to be an authoritative and incredibly popular site. This way, companies themselves approach for you ad spaces, or you can even pitch others for online banners. Whichever it is, this method has excellent potential but will take a lot of patience and hard work to execute.
Donation especially works for engaging web communities. You ask your website visitors to donate to keep your site running.
Platforms such as PayPal, Stripe, and FundMe allow you to set up a donation button on your website easily. Of course, the donation is optional, and your visitors can help you with any amount that they are capable of.
For this website monetization method to work, you will need to give value to the people. Instead of going around and asking for money with everyone, you should give people a sense that you are working hard to keep the community running, and they have to see a reason to save it.
Sell Your Own Products or Services
You see, in most cases, people don’t make websites to make money from them primarily. Rather, they use a website for advertising their product or services- or, more like a tool to communicate with potential buyers and service seekers.
You can sell your own product or other services on your website. This could be an eBook, online courses, or your other creations. In the case of services, you can do things that you are professional at. On a personal level, this mostly includes freelance jobs, including writing, programming, graphic designing, audio, and video editing, etc.
Corporate houses can also use websites to service their clients or generate leads.
Of course, you can use a website to gauge up- find more customers for your offline business like many vendors do.
Create Content for Other Companies (Sponsored Posts)
Accepting sponsored posts is an excellent idea for website monetization.
This is a form of native advertising, and it can be more efficient for you and your client company than ad banners.
You collaborate with a company to create content for them and place it on your website. This mostly includes articles that are similar to affiliate marketing pieces. Either the client company can itself create articles and place it on your site, or you can write for them. Of course, you get paid more in the latter case.
For sponsored posts to work, you need to be partnering with the right company on your niche and be careful with the writing. After all, you can’t be biased to misinform people, but at the same time, you need to help your partners get more popularity.
If you have heard about filliping real estate, you already know how this works. If not, flipping a website means making or purchasing a site, growing it, and selling it for more than the investments that you made.
When you are flipping websites, you work fast. You buy a website, grow it quickly (but by good means, your Domain Authority will be checked), and then sell it for more price than you bought it for. And then, you reinvest the money from the sale for a new site, and the process continues.
The price of your site depends on various factors such as the Number of Visitors, Domain Authority, Niche, Trust Factor, Revenue, and the growth Potential. Sites such as Flippa. International, WE Buy Websites, and Empire Flippers allow flipping websites.
Open a Membership Website
For a membership website to work, similar to accepting donations, you should provide some value for your visitors. Then, they need to open a membership account, paying a specific sum to access the content on your site.
The content may include photos, articles, recipes, videos, etc. Yes, subscription sites such as Netflix are also a type of membership websites.
Other famous examples of membership sites include Shutter shock (pictures), International Living (a travel magazine), Blue Apron (recipe), etc.
If you are worried about the visitor’s count, you don’t necessarily need to make your content accessible only to the members. Just like what many famous sites like YouTube do, you can create general content for all, and exclusive content for the members. Also, you can add more features to the ones paying.
Open an eCommerce Store
Opening an eCommerce store might sound a little basic for this article, but it still is a great method for website monetization. There are many types of eCommerce stores, but for the sake of relevancy of this article, we discuss something called Dropshipping.
In Dropshipping, instead of you have to buy things from wholesales to sell it to other people, the vendors themselves ship it to the buyers. This means you partner with a vendor, open an eCommerce store on your site, and every time someone makes a purchase, you notify the vendor who will ship the product to the buyer.
You see, dropshipping is the eCommerce method which only needs a website and not an inventory. On the other hand, you can open a traditional eCommerce site like Amazon, or a website where people themselves can deal such as eBay. Second-hand online store platforms are also becoming popular these days.
Build an Email List
Building an email list doesn’t directly involve website monetization, but it helps maximize the returns that you make from monetizing a website.
When visitors come to access your website, you can urge them to become a part of your email list. Your email list is your most loyal customer base- they get email notifications about all the new products and updates that are going on in your site.
As you know, customer retention is more effective than acquisition. The probability of success of your selling to an existing customer is 60 to 70%, while the likelihood of you making a sale to a new customer is 5 to 20%.
Thus, building an email list is a way of keeping your customers with you.
You see, there are a lot of ways for website monetization. Anyway, all of them need persistence and hard work. Website monetization has a compounding effect; it works like stock. The more investment you make thinking about the long term, you get more returns.
You can contact IT Solution. Our team is one of the best Singapore website development providers you can rely on. Moreover, you can connect to us regarding any related queries; we will help you with every expertise and information we have.