What is SEO? | SEO Singapore | SEO Agency in Singapore | Singapore SEO Expert

What is Search Engine Optimisation (SEO)?

Search engine optimisation is a method of using well-rounded techniques to increase website rankings of a search engine result pages (SERPs). In simpler words, when you type specific keywords in Google, for example, the page that comes after you press enter or search is called a search engine result page. The keywords will be highlighted in the title and description. The website that has the closest and most relevant keywords matching the search will be at the top of the list. Hence, this is what SEO is all about. SEO helps to drive traffic to the website, leading to converting users into customers.

Organic Search Ranking

This means it is based on the SEO-friendly contents as well as SEO-friendly website. The more likely a website matched search engine keywords by real people online, the more likely a genuine visitor will visit the site.


A team of SEO specialists will help implement adequate SEO standard to raise your website rankings.

On-page and Off-page

Visually, a website should enchant, but beyond that, useful contents and the well-structured website would do on-page SEO work wonders. When a site is already excellent, off-page SEO such as building backlinks will push rankings on a SERP.

SEO is Free

It is free because no one has to pay for search results traffic. Traffic generation is based on link building and web content creation. As long as you can keep having top quality content, you can be among the top search results.

The following example would explain it better:

IT SOLUTION, Singapore SEO Consultant is ranked number #1 for the following local keyword searches (SEO Singapore):

Search Engine Keywords
  • infrastructure storage solution singapore
  • it setup singapore
  • it setups singapore
  • it setup sg
  • infrastructure storage solutions singapore
  • infrastructure network solutions sg
  • it solution singapore
  • infrastructure storage solutions sg
  • infrastructure storage solution sg
  • it solution system server solutions sg
  • it setup relocating office system
  • server solutions singapore
  • it solution
Google SEO Ranking

Number 1
Number 1
Number 1
Number 1
Number 1
Number 1
Number 1
Number 1
Number 1
Number 1
Number 1
Number 1
Number 1

Our Award

Best Digital Marketing Consultant in Singapore

IT Solution Singapore, the leading managed digital service provider, has been selected as the Best Digital Marketing Consultant in Singapore for 2018/2019 by Singapore Brand. As an award-winning Digital Marketing Consultant in Singapore, their professional team takes a load off your shoulders and lets you have a breather while focusing on your business goals.

Featured in the Top List of SEO Companies in Singapore, IT Solution is a Singapore SEO Company and SEO Agency Singapore specialising in digital marketing strategic planning with SEO expertise. More business today are looking to get online popularity via social media. It is a good move, but, building online presence reverts to search engine ranking. This means a business’s official website is still the frontier of all online presence. The more traffic your website has, the more likely it will lead to business conversions. To drive traffic to a website, your official website would require some SEO slathering. With a good SEO plan, your website can rise to first-page ranking.

IT Solution can provide more than SEO Services in Singapore. We are also experts in Internet Marketing in Singapore as well as Online Marketing in Singapore.

View: Your Online Marketing with this Best Digital Marketing Consultant in Singapore

Why is SEO important?

Besides the power of social media, how else can a business sustain its online presence? Through a website, of course! Even having a business website could never guarantee constant online visibility. With billions of websites sprouting every second as we speak, your simple business website can quickly be devoured by the more interesting websites. A website equipped with SEO will have the upper edge against other businesses made famous via social media. It is equally important that such a website should also regularly update its content to stay relevant in its trend and industry. Researches worldwide have shown that online buyers browse through the first two pages of search engine results before deciding to purchase. So, your website needs to be SEO-friendly.

What Business Should Consider Doing Search Engine Optimisation?

Take our word for it. We say any business owner who is concerned about business expansion and online business visibility. The great thing about operating in the world wide web is that it provides equal opportunities to compete and foster growth. You should invest in SEO services when your business goes online. Hire a professional and experienced search engine optimisation company who can plan for you the suitable SEO marketing plan aligned with your marketing goals.

Some business owners may have come across pay-per-click advertising. This is another method of creating online business visibility. There are differences between pay per click and SEO.

Search Engine Optimisation is best for businesses who want to:

  • Increase online business searchable
  • Create free and unlimited target leads
  • Increase conversion rate
  • Reduce bounce rate
  • Raise brand awareness
  • Increase site ranking
  • Stay ahead of the competition market
  • Boost sales

Pay-per-click Advertising (PPC/SEM) VS. Search Engine Optimization (SEO)

Pay-per-click Advertising

Paid Listing – Google Adwords is an example. Your website search result appears as an advertisement.

Per Click Charge – You are charged for every click, so it is expensive.

Unlimited Keywords – With limitless keywords, you will get irrelevant visitors.

Time Frame – Your ad appears when you start the service, but you have to bid to secure the top spot.

Visibility – Once your daily budget has reached its limit, your website no longer appears on SERPs.

Search Engine Optimization (SEO)

Main Results – SEO makes your website visible in main organic search results. This is where the bulk of traffic resides.

Unlimited Clicks – Your website gets endless clicks without you paying anything.

Precise Keywords – In SEO, we target keywords that are frequently searched for, so you get potential visitors to your site.

Time Frame – SEO is a gradual process of improving your website ranking to main results page. Hence, it will take some time to achieve first-page ranking.

Visibility – Once your website achieve 1st-page ranking, it would be there 24×7.

SEO Strategist and Content Writer

Who is a SEO Strategist?

An SEO strategist is an expert in knowing which strategies work best for what kind of business or marketing goals. With vast experiences, they can successfully devise a result-driven SEO plan to help your business stay prominent in SERPs and enjoy unlimited online business presence.

Who is a SEO Content Writer?

An SEO content writer creates original and compelling contents that are optimised with the right keywords. So that search engines can capture and get the website indexed in top industry searches. The written content must also spark not only joy but also lead users to take the next step of purchasing or querying for more information. Indirectly, an SEO content writer must be able to use the power of the written words to influence the users to create a need and fulfil it.

How Can Search Engine Optimisation Help?

Businesses operating online will gain plenty of advantages with search engine optimisation. Optimising your business website will increase brand presence, beat the competition, attract targeted leads, increase conversion ration, strengthen your local and global market position as well as secure a top search engine ranking.

Besides, organic search is the most significant web-traffic driver and revenue generator for a website in most industry sectors. 70% of users click are organic search results. This also says a lot about users who prefer websites that is not an advertisement.

Did you know that:

61% of Organic Searches
convert into sales

44% of online shoppers
use search engine

72% of young generation Currently
Shop Online

22% increase in
each page per session

Organic searches have 15% close deal rate as compared to
1.7% close rate from outbound leads

39% of the increase
in each duration visited

Learn More..

It is worth knowing that you can get reputable SEO services in Singapore. IT Solution provides such service as SEO Agency Singapore. As SEO Experts in Singapore, IT Solution will help with your business to implement Singapore SEO as part of your active digital marketing plans. All expert hands are on deck the moment you decide to engage with us. Check out our SEO Service Singapore package or request for a free site audit for SEO Analysis. We assure you that our SEO Service Singapore is worth every penny spent.

Request Free Site Audit for SEO Analysis

A comprehensive site audit will give you clearer data of your site’s performance, like web traffic and sales conversion. Click here to know more about requesting free site audit for SEO analysis.

Once again, IT Solution is a reputable SEO Company Singapore and SEO Expert in Singapore. You may want to check out our SEO Service Singapore and our SEO Packages Singapore to have your website being ranked high in Search Engine Singapore. We offer affordable SEO Services Pricing in Singapore! Cheap SEO Services Singapore with quality assured!